Almost every customer checks Google reviews before choosing a local business. See where you stand →
Google reviews for Newton & Greater Boston

You never got the call. Your competitor's reviews got it.

We specialize in Google reviews and local SEO, the two things that help you rank higher on Google. And ranking higher brings more calls and more business. We ask your customers for reviews automatically after every visit or job and keep your Google profile optimized, so you never have to chase a review.

Reviews + local SEO Rank higher on Google More calls
Real reviews only, never fake No long-term contract Based in Newton, MA

For plumbers, contractors, roofers, restaurants, dentists, law firms and every local business.

Free review audit

Find out why customers are calling your competitors

  • Your top 3 competitors
  • Your neighborhood ranking map
  • A fix list, most important first
100% free · No credit card · We never sell your data
97%of consumers read reviews for local businesses
71%used Google in their latest local business search

If your reviews look thin, they're calling the competitor down the street.

Source: BrightLocal consumer research.
The problem

You do better work. Your competitor gets the call. Here's why.

It's usually not the quality of your work. It's one of these three things, and all of them are fixable.

01

Too few reviews

You have 4.9 stars. They have 200 people backing theirs up. New customers pick the business with more proof.

YouExample 4.98 reviews
CompetitorExample 4.7212 reviews
02

A half-finished Google profile

Missing services, unanswered reviews, no posts in months. Google shows active, complete profiles first, and yours looks quiet.

Profile check · Example
Hours and phone✓ Done
Services listed✗ 2 of 11
Review replies✗ 0 of 6
Last Google post✗ 8 months ago
03

Invisible a few miles away

You may show up near your shop, but a few miles out your competitors take over. AI tools like ChatGPT recommend them too.

Search from 3 miles away · Example
1Competitor A212 reviews
2Competitor B148 reviews
3Competitor C97 reviews
14You8 reviews
Review gap calculator

How many reviews are you leaving on the table?

Tap your numbers. See what asking every customer automatically could add in a year.

Your Google reviews today
Your top competitor has
Customers you serve a month
In 12 months you could add+70 reviewsAbout 22 from past customers in the first weeks, then about 4 a month. That closes the gap to 125 reviews.
You today5
You in 12 months75
Your competitor today200
Get my exact numbers in a free auditEstimate. Assumes about 1 in 7 customers who are asked leaves a review, and a first wave from your last 6 months of customers. Real results vary.
roofer near meIllustration
12Competitor A212 reviews212 reviews
23Competitor B148 reviews148 reviews
34Competitor C97 reviews97 reviews
141You8 reviews126 reviews

More recent reviews, every one answered, an active profile. That is what moves you up the map.

Why Google Maps matters

Your Google reviews are your new front door.

When someone searches "dentist near me," "roofer in Newton" or "plumber near me," most people choose from the top 3 businesses in the Google map results. Those spots usually go to businesses with more recent 5-star reviews, an active profile, and owners who reply.

My Earned Stars runs a done-for-you system that keeps real reviews coming in, answers them for you, and keeps your profile active, so you show up where your customers are already looking.

What we handle for you

  • Automatic text and email review requests after every job or visit
  • Every new Google review answered in your voice
  • Monthly tracking of your reviews, rankings and calls from Google
  • Google profile optimization: description, categories, services and weekly posts
New on GoogleExample
Example Google Business Profile with recent 5-star reviews collected by text, QR code and email
What to expect: a first wave of reviews from your past customers, then fresh ones after every job, month after month.
Neighborhood ranking map· Example

See exactly where you're invisible, block by block.

Searching from your own shop only shows part of the picture. Your audit maps where you rank across your whole service area, so you can see the neighborhoods where competitors are getting your calls. Every month we run the map again, so you can watch it change.

Top 34–1011–20Not in top 20
Example ranking map showing where a business ranks across its neighborhood, with a 43% profile optimization rating
How it works

"You guys were great." Then they closed the door.

That compliment disappears unless someone asks at the right moment. Our system does it for you, every time, in three steps.

1

Connect

A 15-minute kickoff call and a one-click invite to your Google profile. No passwords to share, no software to learn.

2

Launch

In the first week we fix your Google profile and start reaching past customers a few at a time, so genuine reviews come in at a natural pace.

3

Automate

After every visit or job we ask for the review, follow up, reply and post for you. Each month you get a report with your updated ranking map.

It runs on its own

Your customer gets one text. You get the updates.

The request goes out right after the job, from your business name. One tap to Google, one gentle reminder, then we stop. You just get the progress reports and approve the replies.

Sent from your business name Every customer gets the same link Reply STOP honored
Your customer · Example
BR Bayside Roofing Example
Today 4:12 PM
Hi Maria, thanks for choosing Bayside Roofing today! If you have 30 seconds, would you share how it went on Google? It really helps a small local business.
g.page/r/bayside-roofing/review
Done! You guys were great 🙌
New 5-star review on Google
You · Example
Example phone notifications: review alert, weekly progress report, and a review reply to approve

Getting reviews has never been easier.

We do the hard work. Your reputation grows in the background while you run your business.

Reviews while it's fresh

Every request uses your customer's name and a photo of your team, so it gets noticed instead of ignored.

Example: a local contractor in a customer's drivewayThanks, Maria!
Hi Maria, thanks for choosing us today! Would you mind leaving a quick review?
Maria just left a 5-star review

Works with the tools you already use

We connect it during setup. After that, every finished job triggers a review request automatically.

Booking appInvoicingCRMCalendar
Earned Stars
Job marked doneReview request sentAutomatically, minutes later · Example

A complete Google profile

We fill in your services, categories and description and keep everything current, so Google trusts your profile.

Profile checkExample
Services✓ 11 of 11
Description✓ Written
Hours✓ Complete
Photos✓ Updated

Stay active on Google

Weekly Google posts and a reply to every new review, so your profile never looks quiet.

BRBayside RoofingGoogle post · 2 days ago · Example
Fall gutter check 🍂
Clear the leaves before the first freeze. Book a free gutter check this week.

A gentle nudge, then we stop

No review yet? One or two friendly reminders go out, and that's it. No spam.

Day 0Review request sent
Day 3Friendly reminder
Day 7Last reminder
Then we stop ✋

Wake up past customers

Customers who said "I'll leave you a review" finally do.

Past customersExample
JLMRTKAS+146 more
Asked a few at a time, so reviews arrive at a natural pace.

Every star you get, you earned.

No fake reviews. No shortcuts that get Google profiles suspended. Just real customers sharing real experiences.

Your options

Three ways to get more reviews. One you never have to think about.

 My Earned StarsDoing it yourselfA typical agency
Time it takes you each weekAbout 0 after a 15-minute setupHours, if you rememberCalls, approvals, check-ins
Review request after every jobAutomatic, by text and emailWhen you remember to askUsually
Real reviews onlyAlways. Every customer is asked the same wayYesNot always
Every review answeredDone for you, in your voiceBy youSometimes extra
Google profile kept activeWeekly posts and updates (Growth and Pro)RarelyVaries
ContractMonth to monthNoneOften 6 to 12 months
Who you talk toWagner, in Newton, MANobodyAn account manager, often remote
Pricing

Simple, fair, month to month.

Every plan is done for you, with setup and a past-customer campaign included. No setup fee and no long-term contract.

Founding rate Our first 3 clients get Growth (normally $597) for $397/month, locked for 12 months.

Starter

Best for businesses that want a steady stream of new reviews.
$397/month
  • Text and email review requests after every visit or job
  • Gentle follow-ups
  • Past-customer review campaign
  • Replies to every new review
  • Review widget for your website
  • Monthly report
Start Starter Or get a free audit first
Most popular

Growth

Best for businesses that want more reviews and a higher spot on Google Maps.
$597/month
  • Everything in Starter, plus:
  • Google profile optimization
  • Weekly Google posts
  • Monthly neighborhood ranking map
  • AI search check (ChatGPT, Gemini)
  • 5-star posts for your social pages
  • Competitor comparison
  • Simple website included if you don't have one (a $1,500+ value)
Start Growth at $397/month Or get a free audit first

Pro

Best for businesses where every new customer is worth $1,000 or more, or that serve several areas.
from$997/month
  • Everything in Growth, plus:
  • More search terms and areas tracked
  • Extra Google posts and photo updates
  • Quarterly strategy call
  • Priority support
  • Website included if you need one
  • Multiple locations? We'll quote a bundle.
Talk to us
What 3 months can look like

From buried to found, block by block.

Illustration · Every market is different
Illustration of a Google Maps ranking grid: mostly unranked before, mostly top 3 three months later Before 3 months later

Each dot is a spot in your service area. The number is where you show up on Google Maps from there. Green means top 3, where the calls happen.

Our guarantee: if you don't get at least 15 new Google reviews in your first 60 days, your next month is free.

Secure checkout · No setup fee · No long-term contract · Cancel anytime. Website stays yours after 6 months on Growth or Pro.

W Your photo here
Who you'll work with

A real person in Newton, not a call center.

I'm Wagner. I run My Earned Stars from Newton, MA, and I work with local business owners across Greater Boston. You get my direct number, a plain-English report every month, and someone who actually picks up the phone.

FAQ

Good questions, straight answers.

How fast will I see reviews?+

Most businesses see their first new reviews within days of the past-customer campaign starting. How many depends on how many customers you've served.

Can you hide or remove bad reviews?+

No. Filtering reviews breaks Google's rules and can get your profile suspended. What we do is ask all your customers at the right time, so the honest majority who love you finally speak up. We also help you reply professionally to any review.

Do I need to do anything after setup?+

Very little. Once your customer list or software is connected, requests go out automatically after each job. You just keep doing great work.

Will my customers feel spammed?+

No. Each customer gets one friendly request and at most a couple of reminders. Anyone who has already reviewed you, or opts out, isn't messaged again.

Is there a contract?+

No. Plans are month to month, and you can cancel anytime. If you do, your Google profile and every review you earned stay yours.

What if I don't have a website?+

On Growth or Pro, we'll build you a simple, mobile-friendly website so your Google profile has somewhere to send customers. After 6 months, it's yours to keep.

What about ChatGPT and other AI search?+

More people are asking AI tools for local recommendations, and those tools often draw on your Google profile and reviews. Your audit checks whether they mention you today. Google is still where most local searches happen, so that comes first, and AI visibility is a bonus, not a guarantee.

Can you guarantee I'll rank #1?+

No, and be careful with anyone who does. Rankings depend on your location, your competitors and Google itself. What we promise is the work: real reviews, an optimized profile, and a monthly map so you can see your progress for yourself.

Free review audit

Your calendar was full all month. Your Google profile looks like you took it off.

Don't let another busy month go unseen. Tell us about your business, and we'll send a short, personal audit of your Google profile and how many reviews it would take to pass the competition.

Free, no obligation Done by a real person, not a bot Back to you within one business day
What your audit looks likeExample
Example review audit report showing an optimization rating of 43% and six items to fix

Where should we send your audit?

Rather talk first? Book a 15-minute call

See how your reviews stack upFree audit vs. your top 3 competitors · No credit card Free audit